You may not be aware of how important it is to choose the right domain name for your website. If your domain name is relevant to your content then the search engines will award you with higher rankings and more traffic.
I know that to find the correct domain today can be pretty tough as there are so many unavailable due to been already registered. If your domain is unavailable there maybe a link on the site to offer a cash bid for the domain and it might be worth taking a look.
Before you register a domain do some quick research on what topic is popular within your market that you may want to target. Then try and register a domain name that includes the keyword within it as this helps alot with the rankings on all search engines.
I personally would not choose the top keyword as there maybe alot of competition for fist page rankings, depending on the market your promoting in. I would prefer to aim my efforts towards a two or three letter keyword as it would take half the time to get results for these than it would the top keyword.
When doing your keyword research you can use the free wordtracker tool to see the top 100 searched keywords for your market. Just type in your main subject within the tool and see what keywords are popular. Like i say, two to three word keywords are the ones to target or even four letter words if popular enough.
There can be easier ways to find the right keyword domains. All you need to do is add your initials and a hyphen before the keyword. If thats not available the try numbers and a hyphen. You will find one eventaully that includes your chosen keyword.
The importance of your chosen keyword been included in your domain is great and is well worth spending the time to research the popular keywords and finding a domain that contains the keywords by any means legally possible.
If your new to the whole domain and website world then you must always remember that your search engine rankings will be alot lower if your websites content is irrelevant to your domain name. Your domain must contain words that describe the content and services within your site
